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Review: Dataclysm: Love, Sex, Race and Identity---What Our Online Lives Tell Us about Our Offline Selves by Christian Rudder

Review: Dataclysm: Love, Sex, Race and Identity---What Our Online Lives Tell Us about Our Offline Selves Christian Rudder Broadway Books 2014 Rudder takes a subject that could’ve made the Sahara look verdant and makes it not only enlightening but a good read.   This guy deserves some award for his service to readers like me.   In the meantime he’s showing us how similar and different we are as persons and groups of persons.    OK, we already know that---sort of, but he’s got the numbers to prove it.   Big samples that reflect the characteristics of the online users.   For those of us that managed to get through school without statistics as a requirement he explains what he’s done in ways that are understandable to us. This is not a beach read, page turner item but I don’t think the readers mind that too much.   He’s revealing how the information is gathered and used.   Some of it I knew about and so do you.   The stores tra...